How to Win Awards Masterclass

My next ‘How to Win Awards’ Masterclass will be announced soon.

In just one day you will develop your own awards strategy, learn how to write a winning award entry, discover how to make a winning presentation, and much, much more.

You will also receive exclusive templates, examples, and materials to help you win the awards you enter. Plus I will show you EXACTLY how to turn your old entries into new WINNING entries on the day.

Donna O’Toole, Founder
August Recognition

Watch the training in action…

What Will I Learn?

 You will learn so much from my awards training, and it’s all backed up with unique templates, award entry examples, worksheets and activities. During the training day you will:

Discover the awards and categories you are most likely to win and create your awards strategy

Develop your unique selling point and create a story that scores EXTRA points with the judges

Learn how to write a bullet-proof nomination with my unique methods for deconstructing awards criteria

Improve ALL your communications and win awards using my professional writing techniques

Create compelling evidence and support materials using internal and external resources

Assess the impact of your award entry using our tools to evaluate your chances of winning

Create a powerful presentation and impress the judges with a winning awards pitch

Raise your profile and profits with a Press Release and Social Media strategy


9:30 Welcome & Registration
1. Building your awards strategy
2.Developing a unique win theme
3. Awards criteria & structure
4. Managing workflow & deadlines
Lunch Break
5. Crafting your content & supporting evidence
6. Professional writing techniques
7. Presentations
8. Awards PR
Award entry examples & transformation
16:30 Close

Details For Your Diary


Delta House
16 Bridge Road
Haywards Heath
West Sussex
RH16 1UA


Approx. 10 minute walk from Haywards Heath train station
Approx. 20 minutes train journey from London Gatwick Airport


happy clients and partners

Clients and partners couldn’t be happier with the award-winning results delivered by my training:

“Donna’s masterclass gave me a fantastic insight into what it takes to win awards.

It made me look at entering awards differently and made me approach the process in a new way.

I found the training extremely useful as this is something that can be carried forward and used on a day-to-day basis.” 

Pauline Saunders, Head of Events, The Learning and Performance Institute

“Thank you so much for the awards training last year. With the confidence and learning points I took from the day, we have successfully submitted and been awarded the Patient Partnership Quality Mark (PPQM) from The Royal College of Chiropractors, for our clinics in Canary Wharf and London Bridge. It really feels fantastic to gain an award, so thank you again for everything.”

Hayley Foster, Operations Manager, The London Wellness Centre

“Absolutely invaluable advice with lots of short, snappy and actionable training and exercises. Fantastically organised.” 

Katie Bunting, OVO Energy, multiple award-winners of the ECCCSAs, UK National Contact Centre Awards and many more

We haven’t won an award since 2007 even though we enter most years but in the last 5 months – we have won 5, including a really prestigious one last Friday from the City of London. So just wanted to say thank you – the course really helped switch the way we thought about submissions and the results speak for themselves!” 

Amy Walters, Business Manager, Bow Lane Dental Group

“The awards training has been one of the most unique, informative, and inspiring days the team have ever completed. I was really impressed Donna at how you engaged and interacted with my team – you are a real inspiration and a lady bursting with personality. Keep up the amazing work!”

Andrew Scott, CEO Ascot Group & Business Leader Magazine

 “Our team were left feeling extremely invigorated by the training! 

It is crammed full of useful ideas, inspiration and practical skills. We would certainly recommend.” 

Since completing the awards training we have felt much more confident in entering awards. The results have been incredible, we’ve won 85% of the awards we’ve entered!”

Verity Calderbank, Stockport Homes Group, multiple industry award-winners and overall winners of the British Chambers Awards

“Donna’s guidance and advice was invaluable when preparing our submission for a number of awards this year. She helped us to lay out the detail in a way that ensured judges could clearly see compelling evidence aligned to judging criteria, challenged our thinking and helped us to ensure that nothing was left to chance. Time spent with Donna is time very well invested!” 

Moyra Smith, Strategic Business Manager of multi-award winning Mercuri International